Thursday, February 26, 2026
Thursday, February 26, 2026
Stockholm, Sweden — February 26, 2026 — Black Molly Entertainment AB (BME) today announced a major strategic partnership with ASUS Republic of Gamers (ROG) for 2026, marking a significant expansion of their long-standing collaboration and a major investment in the Nordic gaming and esports ecosystem.
As part of an ambitious growth year, BME is expanding its already extensive product portfolio. The company’s flagship properties now include:
Through the new agreement, ASUS ROG will serve as main partner to Glitched, Esportstudion, and Red Bull GIBAWAY, and will become the title sponsor of Journey.
The partnership comes as ASUS ROG celebrates its 20th anniversary, underscoring the brand’s continued commitment to investing heavily in esports and gaming. ROG has been a long standing supporter of the Swedish gaming community and remains one of the industry’s most established and respected players.
“We are very happy to have ASUS ROG involved across all of our own products this year,” said Nicklas Andersson, Black Molly Entertainment AB. “We have many years of experience working together and are very proud to continue earning their trust. It also gives us great confidence knowing their products are so highly respected.”
“From motherboards to monitors we now aim to be the number one player in gaming gear. To do that, we invest more into the future of competitive gaming”, said Emanuel Jarnland, Marketing Manager at ASUS ROG.
The expanded partnership will roll out across all BME platforms and events throughout 2026.
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About Black Molly Entertainment AB
Black Molly Entertainment AB is a leading Swedish gaming and esports organizer behind major events, broadcasts, and competitive platforms in the Nordic region.
About ASUS Republic of Gamers (ROG)
Republic of Gamers (ROG) is ASUS’s premium gaming brand dedicated to creating industry-leading hardware and experiences for gamers and esports professionals worldwide.
